Renaissance Fund companies leverage merchandising, service, segmentation and technology to revive the community, passion and service of your neighborhood independent retailer….with speed, convenience and efficiency. Renaissance Fund companies are both acquired and internally developed. The Renaissance Fund seeks to redefine the retail shopping experience in selected product niches by investing in and developing category leading expertise in:

 

  • Merchandising – Merchandising teams that are product experts. Merchandising teams that set the standard for the category through deep product selection, carefully managed product assortment and thoughtful product presentation.
  • Service – Service that satisfies the enthusiasts who purchase niche products. Service via voice, chat, and email of product descriptions, technical specifications, product usage, installation, availability and order status that enhances the customer experience and product satisfaction.
  • Segmentation – Segmentation that builds communities of enthusiastic users. Segmentation of customer and product information via database analytics that attracts and retains user communities that enhance the shopping experience for peers.
  • Technology – Technology leveraged across Renaissance Fund companies that enhances the customer experience and increases marketing and operational efficiency. Technology that provides the foundation for category leading merchandising, service and segmentation.